Nespresso, Unilever, Danone and Avril are among the companies that have pledged to advertise responsibly with fewer stereotypes, signing a 15-point voluntary chart launched by the Union of Advertisers (UDA).
Demand for free-from foods has jumped in Europe as consumers buy into the concept as part of a broader understanding of what constitutes a “healthy lifestyle”. FoodNavigator examines the categories that will be the biggest winners.
New research finds that consumers are increasingly confused by the numerous – and sometimes contradictory – messages about food and health. A loss of trust in traditional sources of information adds to the chaos and stands as a barrier to the development...
FlavorWiki’s patent-pending digital technology measures taste perception and consumer flavour preferences at scale, promising to fine-tune the new product development (NPD) process at a tenth of the price of traditional sensory panels.
Manufacturers' Evolved Nutrition logo makes foods high in sugar, fat and salt seem healthier than they are, according to campaign group Foodwatch which has compared products under the UK's traffic light and the industry-own label.